Privacy Policy

Effective date: 27.01.2026

Nitida Wine Cellars (Pty) Ltd (“we”, “us”, or “our”) operates the website https://www.nitida.co.za (the “Service”).

This Privacy Policy explains how we collect, use, disclose, and protect your personal information in accordance with the Protection of Personal Information Act, 4 of 2013 (POPIA) and other applicable South African data protection laws.

By using our website, purchasing products, making enquiries, or subscribing to our newsletter, you agree to the collection and use of information in accordance with this policy.


1. Information We Collect

We may collect and process the following personal information:

Personal Information

  • Full name and surname

  • Email address

  • Telephone number

  • Delivery and billing address

  • Payment and transaction details (processed securely via our payment providers)

  • Any information you provide via contact forms, booking enquiries, or newsletter sign-ups

Automatically Collected Information

When you visit our website, we may collect:

  • IP address

  • Browser type and version

  • Pages visited and time spent on the site

  • Device and usage information

This information is collected through cookies and analytics tools.


2. Purpose of Processing

We process your personal information for the following purposes:

  • To process and deliver online wine orders

  • To respond to enquiries and bookings

  • To manage customer accounts and transactions

  • To send newsletters and marketing communications (only if you have opted in)

  • To improve our website and services

  • To comply with legal and regulatory obligations


3. Lawful Basis for Processing

We process personal information on the basis of:

  • Your consent (e.g. newsletter subscriptions, contact forms)

  • Performance of a contract (e.g. processing orders and deliveries)

  • Legal obligations

  • Our legitimate business interests, provided these do not override your rights


4. Marketing & Newsletter Communications

If you subscribe to our newsletter or marketing communications, we may send you information about our wines, events, and special offers.

You may:

  • Opt out at any time by clicking “unsubscribe” in any email

  • Contact us to withdraw consent

We do not sell or share your personal information with third parties for their own marketing purposes.


5. Disclosure of Personal Information

We may share your information with:

  • Payment processors and delivery service providers (for order fulfilment)

  • IT and website service providers

  • Analytics providers (such as Google Analytics)

  • Regulatory authorities if required by law

All third parties are required to keep your information secure and confidential.


6. Cookies & Analytics

We use cookies and similar technologies to improve your browsing experience and analyse website traffic.

We use Google Analytics, which collects anonymised usage data. Google may process this data in accordance with its own privacy policy.

You can control cookies through your browser settings and our cookie consent banner.


7. Security of Personal Information

We take reasonable technical and organisational measures to protect your personal information against loss, misuse, unauthorised access, or disclosure.

However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.


8. Retention of Information

We retain personal information only for as long as necessary to fulfil the purposes outlined in this policy, unless a longer retention period is required by law.


9. Your Rights Under POPIA

You have the right to:

  • Access your personal information

  • Request correction or deletion of your information

  • Object to the processing of your information

  • Withdraw consent at any time

  • Lodge a complaint with the Information Regulator of South Africa

Information Regulator contact details:
Website: https://www.justice.gov.za/inforeg/
Email: inforeg@justice.gov.za


10. Information Officer

In terms of POPIA, the Information Officer for Nitida Wine Cellars (Pty) Ltd is:

Information Officer: Managing Director (or delegated person)
Email: marketing@nitida.co.za
Telephone: +27 21 976 1467
Address: PO Box 1423, Durbanville, 7551


11. Links to Other Websites

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites.


12. Children’s Information

Our website and services are not intended for persons under the age of 18. We do not knowingly collect personal information from minors.


13. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date.


14. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us:

Email: marketing@nitida.co.za
Phone: +27 21 976 1467
Website: https://www.nitida.co.za/contact-us-new/